Content
The conceptual part covers the importance of and means for identification and usage of technology for corporate competitiveness. The most relevant technology management tools are introduced, presented as interlinked elements of a comprehensive corporate technology management system, and their importance is discussed. Here, the focus is on technology lifecycle analysis, technology trend curves, technology portfolios, scenario analysis, and road mapping. Another toolset relates to strategic foresight, where forecasts are made by technology roadmaps and scenario analysis to identify and qualify technology trends. In the practical part of the course, the different methods will be applied by student groups in a project working with real-life examples and challenges. This task is supported, among others, by selected software tools, literature reviews, or in cooperation with start-ups and organizations.